If You Take Songs Down Off Tunecore and Upload on Spotify Will It Stay in Playlists

How to Submit Your Music to Spotify Playlists

The changing way that music is consumed means that playlists have get more important than ever. With over 50 million songs at a user's fingertips people look to playlists to tell them which of those songs they should be listening to – in essence, playlists are becoming the modern day radio stations, and Spotify playlist submission is the mod day equivalent of radio plugging.

And the stats dorsum this up, Spotify have recently revealed that in the time since the Discover Weekly playlist was created it has generated two.3 billion hours of streams, for context that'south 266 grand years of streams!

With this many streams coming from playlists it's go an essential aspect of Spotify promotion.

In this commodity we'll comprehend the dissimilar types of Spotify playlists, how they work, and how to go about getting your music on them.

What Are the Unlike Types of Spotify Playlists

The 3 categories are:

Algorithmic playlists (or personalized)
Editorial playlists
User Curated playlists (sometimes called listener playlists)

Broadly speaking, playlists will fall into three principal buckets that are important to artists, and information technology'southward important to really sympathize the difference between these when trying to get noticed for playlist consideration.

Algorithmic Playlists

These are automatically generated past Spotify and volition look different to each user depending on their tastes. These are playlists like Release Radar and Observe Weekly.

You can increment your chances of actualization on these playlists for a particular user by having more than followers, more plays, and more people saving your tracks in their library and playlists.

Editorial Playlists

These are playlists created by Spotify'southward editorial team who listen to your track and, if they similar it, volition add information technology to a relevant playlist created by Spotify, such as Today'south Top Hits or RapCaviar. You can tell if a playlist is curated by Spotify, every bit information technology will have the Spotify symbol in the meridian left corner.

Y'all can pitch your rails to Spotify for consideration on one of these playlists by the process we mention below in the How to Get Featured in Editorial Playlists section.

User Curated Playlists

These are very similar to the editorial playlists in the previous section, except rather than the Spotify playlist curators being actual Spotify employees, in this example they are Spotify users.

This could exist an individual Spotify user, or information technology could be a playlist created by a big brand.

How yous pitch to these volition vary from playlist to playlist, but you lot tin discover out more in the How to Become Featured in User Curated Playlists section.

Which is Better, Algorithmic or User Curated?

There's quite clearly a large divergence in the arroyo to getting featured on algorithmic playlists vs getting listed on ones made by Spotify playlist curators – so which ones are more effective for your Spotify promotion efforts?

The unhelpful answer is both.

In this interesting article from CDBaby at that place's a neat quote mentioned which may put playlist submission as a whole into perspective:

"Bryan Johnson, director of artists and direction at Spotify UK, says "What nosotros are seeing is that this playlist (Release Radar) is becoming a huge driver of streams – more than than any of our programmed editorial playlists, which are the ones that everyone pitches for. Information technology'southward Release Radar which is driving listens."

The key to getting on release radar is getting followers. The more followers you can build, the more frequently yous'll appear.

Getting on Editorial and User Created playlists tin be keen, but they can ofttimes result in plays and not follows. This isn't a bad affair, and nevertheless opens up the door to a new audience, but keep it in perspective.

That might non be what y'all desire to hear in a Spotify playlist submission guide 🙂 – merely it'south an important point.

General Submission Communication

Before we get into the weeds on how to submit to each type of playlist it'due south important to commencement run through some more general communication that'due south applicative to any type of submission.

Be polite when pitching to playlist curators, they don't owe you anything, and if they don't desire to add together your vocal to the playlist that'due south their prerogative.
Include a Spotify link to the song you want added. Don't just provide the artist name and song proper noun, and look the playlist owner to search for it.
Include some information virtually how you plan on promoting this runway yourself. People desire to know they'll be including a song that will go a fleck of traction.
You volition have more than adventure of getting a playlist characteristic if you have a following, and then make certain you lot exercise every bit much as yous can to promote yourself as an artist on Spotify. This is a bit craven and egg I know, you wouldn't be looking to get on a playlist if you didn't need to promote yourself.
If you have a following off Spotify, mention that (and also endeavour to go them to follow yous on Spotify).
Big up the song in the pitch, you desire whoever is going to heed to it to be enthusiastic about giving information technology a go.
Be realistic about whether your track is a expert fit for the playlist you lot're pitching to. If it's not a proficient fit, then don't waste your time or the curators fourth dimension.

We'd too mention that Spotify playlists shouldn't be your merely focus. There's lot'southward of places off the platform to submit your music to and yous can check out our music submission guide for more than ideas.

How to Get Featured in Discover Weekly & Release Radar Playlists (Algorithmic Playlists)

These are algorithmically generated playlists that Spotify creates based on the artists a user follows and listens to, and artists that Spotify thinks they'll like.

So what can you do to increase your chances of appearing in these playlists?

Build your follower numbers

1 of the about important things you can do is to build your follower numbers. The more followers you have, the more risk yous have of appearing in these playlists.

To get more than followers check out our guide on increasing your Spotify followers.

Consider more than frequent releases

More frequent releases tin can keep your followers engaged, continue your monthly listeners loftier and increase the chances of your tracks appearing in these playlists without plateauing.

When you pitch an unreleased song to Spotify (covered more in the adjacent section) they will add together the pitched vocal to your followers' Release Radar playlists.

Be aware of engagement and activity ratios

What your listeners practice with your music is but as of import as getting plays. If people are sharing it, liking them, and calculation them to their playlists then these tracks are much more likely to be favoured by the algorithms than tracks which take plenty of listens but no engagement.

How to Get Featured in Editorial Playlists

1 style to get featured in editorial playlists is the same equally with the algorithmic playlists. Increase your plays, and your followers to the point where y'all're picked up by Spotify'due south curators without having to pitch them.

The main way you're likely to get featured on these playlists is by pitching your vocal to the editors at Spotify. To do this yous'll need 2 things:

A Spotify for Artists business relationship. If yous don't take one of these you'll need to set it up before your vocal is released and ensure your artist profile is upward to date.
An unreleased track. Editorial playlists expect for unreleased music – you can't pitch a song you've already released.

Interestingly, even though you have to pitch an unreleased rails, this won't necessarily be the track that gets chosen. Spotify might cull another of your tracks to go in a playlist.

To pitch your rail you follow these steps:

Log in to your Spotify for Artists business relationship. Currently pitching can just exist washed on desktop, so don't log in to the mobile app.
At the elevation of the Dwelling house tab select "pitch a song"
Choose your song and fill out as much info as possible.

Important things to note

You're only pitching the vocal, at that place's no guarantee that Spotify volition place it in a playlist.
You tin can but pitch one vocal at a time.
You can't pitch a compilation
Y'all can't pitch if yous're a featured artist on the track.

If you've got your middle on being included in a particular playlist, attempt hinting at it in your pitch.

Due east.g. If yous think your runway is perfect for the Feelin' Myself playlist then talk about how the track makes you feel empowered.

To improve your chances of getting your song accepted, you should follow some of the general submission advice listed earlier.

How to Get Featured in User Curated Playlists

When it comes to user curated playlists, there are generally 2 further groups that these playlists volition fall into:

Label curated playlists
Individual playlists

Label Curated Playlists

Information technology's no surprise that the major record labels have go invested in utilising playlists on Spotify. So much so that they have their own playlist brands built effectually curating playlists to provide exposure for their artists.

The three master brands are:

Digster – owned by Universal

Filtr – owned by Sony

Topsify – endemic by Warner

Each of these brands has multiple playlists with hundreds of thousands of followers.

Spotify itself has very strong ties with them, and this is reflected in the exposure these label'due south playlists go on the platform.

Unfortunately, as an independent creative person, getting your songs on these Spotify playlists isn't simple. At that place'due south no fashion to submit to them for playlist inclusion. They too serve equally a means to promote artists signed to the respective record labels so if you're a new creative person you'll accept to forget nigh these for at present.

In addition to these major services there are a handful of other smaller tape labels with their own make which are definitely worth reaching out to.

They can be adequately easy to detect. If yous understand your audience and your genre, spend some fourth dimension working through relevant Spotify playlists and take note of who they are curated by, which is linked to in the playlist bio:

Here we can meet this playlist is curated by Soave Records – they have a small selection of playlists with a decent post-obit, with clearly divers genres.

Submitting to these sort of playlist curators as an independent artist is a much more straightforward procedure, as they volition usually take clear instructions on how to submit new tracks. In this case you can come across the info in the footer of their website.

Individual Curated Playlists

Now we've covered the Label curated playlists, it's time to take a look at some of the individual curated playlists and how to reach out to them.

To observe these guys it's a similar process to reaching out to the smaller labels, but what makes the process a little chip more difficult is oft the lack of presence these curators will take online – which tin can make knowing how to get in touch on with them that flake more hard.

Google and Facebook are your friends.

Once y'all have a list of some of the playlists y'all would like to be listed on, it's a instance of heading to Google and Facebook, and other social media platforms to try and find any contact details.

It can sometimes be hard to pin these people down and know if you've got the right details, so don't get caught upwardly spending hours on this. Be realistic about the ROI of finding this person, and how much information technology would benefit you lot to be listed.

Again it pays to keep in mind the general advice on contacting curators, as mentioned previously.

This tin be quite a chore – so it's no wonder that a host of dissimilar tools and services have popped upwardly over the past few years to assistance streamline the process of Spotify playlist pitching.

Playlist Submission Tools and Services

Playlist submission tools are a way of submitting your rail one time and having it pitched for consideration to multiple unlike playlists all at once. This takes away the hassle of finding the right playlist, and finding contact details for each of these playlists.

These tools often provide you with the stats of the playlists, such every bit monthly listeners and followers. They oft aren't limited to just Spotify either, they tin also help y'all attain music blogs, YouTube channels, Instagram influencers, or other streaming platforms such every bit Apple Music and Deezer.

These can exist either free or paid. The downside of free Spotify playlist submission is usually that your pitch volition exist placed in a large excess with hundreds or thousands of other pitches. You lot might be waiting a long fourth dimension for the playlist possessor to see your pitch, if they always do at all.

Some examples of the most popular playlist pitching tools include SubmitHub, PlaylistPush, Playlist Supply, Neon Collective, Soundplate and Indiemono.

For a more than detailed overview of these tools and services check out our guide on music promotion tools.

The Best Spotify Playlists to Submit to

Also as using submission services, some artists simply search around for the biggest playlists in their genre – there are frequently lots of lists out at that place where people accept already done the difficult piece of work of finding the playlists you can submit to and putting these into a list (come across our list of the all-time Spotify playlists).

The best Spotify playlists will vary depending on your genre of music. So there's no definitive list that volition utilise to everyone.

However, there are some more than popular playlists with big audiences that encompass a wider range of genres, which means there's a chance your music will exist suitable for submission.

Some examples of these are…

CloudKid – Indie

Summer Music 2020 ? Tropical Firm – Tropical House

Fresh Coconuts of the Week – Trip the light fantastic toe / Pop

Car Music – Bass

For a more extensive list of playlists to submit to, as well as having them broken downward into genres, take a look at our commodity on the best Spotify playlists.

Summary

Hopefully that's given y'all a bit more of an idea of how to get on Spotify playlists.

Remember, playlist submission is only one part of the whole music promotion process – and then it's important not to see this equally the just thing you should be doing.

But combined with an constructive promotion strategy, this should help y'all increase your exposure, become more plays, and farther build your fanbase.

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Source: https://audiohype.io/resources/spotify-playlist-submission/